This is the hottest makeup and so new that many are still wondering what is it? Or should I say it is only new here especially in Asia cos mineral makeup has been around for a while in Europe and States - as early as 70s! Few years ago I was still searching high and low for a source in Singapore. There used to be none at all!! Then you see more shops sprouting up. My personal favourite has to be Sephora at Takashimaya.
What Is Mineral Makeup?
This all-natural wonder (totally in line with Pure Facial's motto of Naturally Beautiful - how can I not love it!) is stripped of artificial preservatives, dyes, talc and chemicals (sometimes replaced by ultra marine pigments) and contains only finely crushed minerals (naturally occurring minerals - like iron oxide, titanium dioxide, zinc oxide and mica)
What are the Benefits?
Because these mineral have big molecules, they sit atop the skin without clogging pores, giving excellent weightless coverage with a few sweeps (but that also means coverage is not as fine as those good loose powders in the market which i love too).
They are also good for those with sensitive or post-surgical skin with their anti-inflammatory and UV filtering properties.
I will be devoting my next few post on mineral makeups to introduce this new wave - topics include:
Mineral Makeup Application
Look out for Pitfalls
Mineral Makeup Brands
Aren't you excited about the revolution? Caring for your skin while on makeup! I simply love mineral makeup!!!
xoxo Jill
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